20 years of putting R&D ahead of sales and marketing
Nicola Fagiuoli, founder of Dermaceutic, on pros and cons when working in this somehow reversed way. Plus: How this dry cellulose powder can transform beauty and healthcare products.
IN THIS ISSUE
INSIGHTS: Dermaceutic’s founder Nicola Fagiuoli shares the challenges when end consumers are both more knowledgeable and less knowledgeable at the same time
NEWS: How this dry cellulose powder can transform beauty and healthcare products
PODCAST: Science-backed beauty and the microbiome
WORLD NEWS: Covid slashed consumer choices — this is why they aren’t coming back
New beginnings
Welcome back to a new year with Beauty Innovation. We’re excited about what’s in store for 2024. In all certainty, it will be shaped by AI.
Can AI also make the beauty industry more sustainable? Legal intelligence platform Lexology believes so. In a recent trend forecast, author Georgina Robinson described that although digitalisation of the beauty industry is not new, the integration of AI makes it witnessing a remarkable transformation: ”AI is helping beauty companies develop products that are more sustainable and to align with the growing market demand for responsibly created products. By analysing ingredient data and product lifecycles, AI can suggest eco-friendly alternatives and reduce the environmental footprint of cosmetics and skincare products.”
We also see rapid development here. Only a few weeks ago, I met Nicola Fagiuoli, founder of Dermaceutic, for more on what the French brand has experienced during 20 years as a pioneer in the aesthetic dermatology field. When asked what the future holds, the answer came quickly: ”AI!”
— There will be specialised large language models (the models that power, for instance, ChatGPT, Ed’s note) coming that specialise in skincare, skin analysis, or customer support. That would consume much less energy because it would require a shorter and more specialised database, and will probably come in the near future. I’m sure that there are already many projects in that area.
More takeaways from my meeting with Nicola can be found later in this email. And, his predictions were right. This week saw the first reports about Bioptimus’ plans to build a large language model for biotech. At first, the startup will focus on enhancing AI models in the pharmaceutical field but the technology can also be used in, for instance, foodtech or cosmetics.
Still enjoying a few more days off? Don’t miss our roundup of Top Reads 2023, and catch up on previous issues of Beauty Innovation in our archive.
That’s it for now, see you in a week!
How this dry cellulose powder can transform beauty and healthcare products
FineCell just secured funding to scale its technology for which the company also sees ”significant potential” in other advanced applications.
Podcast: Science-backed beauty and the microbiome
A strong lineup of beauty executives joined the latest Beauty Innovation Talks in Stockholm, sharing the latest on the two incoming megatrends.
WORLD VIEW
A briefing on innovations in the global beauty industry
Cosmetics & Toiletries: 2024: A Fusion of Science and Innovation
Neuroscience News: Breathing Is The Key to Memory Consolidation During Sleep
The Wall Street Journal: Covid Slashed Consumer Choices. This Is Why They Aren’t Coming Back.
Healthnews: Virtual Reality in Beauty: Exploring the Innovations
CreatorIQ: Why Unilever Acquired K18 Hair
Harper’s Bazaar: How the beauty industry will evolve in 2024
INSIGHTS
Dermaceutic has put R&D ahead of sales and marketing trends for 20 years, here’s why
By JOHAN MAGNUSSON
Founder Nicola Fagiuoli on what it’s like to work in a Disneyland of cosmetic products, how new LLMs will transform the industry, and why polarised consumer groups create challenges of telling the ”right” story.
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